Software Product Discovery Services
Lay the foundation for successful product development by gaining critical insights into the product's functionality, user experience, and target market.
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Product discovery is one of those core stages that can spell the difference between the success and failure of your emerging product. As a product discovery and development team with 14 years of experience, we help you reduce the uncertainty regarding problems worth solving and solutions worth building by developing a data-informed product strategy.
Gain a deep understanding of user needs, validate assumptions, and prioritize features to build a product that resonates with users.
When do you need product discovery services?
You have an innovative idea but don’t know where to start
Your startup is at its growth stage, looking for new opportunities
You have a limited budget and timeline
You are pursuing funding for your product
Your team lacks domain expertise
You need to improve the existing product
Why do you need the product discovery phase?
9 out of 10 startups fail because their solution has no market fit. The good news? Product discovery can improve the prospects of your product’s success and help you gain valuable insights into market demand and user needs.
Understand goals and objectives
During product discovery, our team helps you develop a well-articulated vision of your project, map out main milestones, and define core metrics to measure success.
Validate initial business ideas
Assess your business idea in detail by performing market research, customer study, and competitor analysis to determine the feasibility and profitability of your solution.
Make decisions based on data
Incorporate user feedback, market data, and metrics into your product strategy to make informed choices about feature development and product improvement.
Define and prioritize project scope
Establish a clear visual understanding of your minimum viable product along with a well-defined, documented scope and a product roadmap.
Reduce risks
Avoid building a product that nobody wants. With product discovery, you can reduce the risk of you wasting time, money, and resources into building irrelevant features.
Manage costs and resources
Through product discovery, you can focus on the features and needs that are most important to the user, reducing development time and costs.
Product discovery process at Orangesoft
Our team iteratively reduces uncertainty around your product idea to make sure you build the right product for the right audience.
Choose the right plan for your needs
Find out which one of our engagement models works best for you.
Partner with Orangesoft to have your idea discovered
Go from a raw vision to a well-baked solution that’s ready for implementation.
Data-backed decisions
Ideas alone don't make a good strategy. You need an action plan based on real-world market data, customer feedback, and competitor analysis — and that’s exactly what we do, using metrics and data to guide your strategic product decisions.
Long-term perspective
We understand the journey your product is about to go through. Our team designs your strategy and solution architecture with future growth and scalability in mind so you can promptly address the needs of your customers now and those that will come after.
User-centric approach
More than anything, your product should solve a problem for your user. That’s why we make users an integral part of our product discovery process and perform user research, interviews, and observation to shape your product's direction.
Startup background
Our team has helped over 60 startups refine their ideas. You can rely on us to provide a set of budget-friendly technical, strategic, and product solutions that will enable your startup to operate under changing market conditions.
Our clients say it better
Questions you might have
Schedule a free consultationWho should be involved in the product discovery phase?
Product discovery is a collaborative process where business analysts, product managers, designers, developers, and project managers work closely with stakeholders to provide them with a product roadmap. Software architects also participate in the process and identify the optimal technical solutions for your needs.
How long does the product discovery phase typically take?
At Orangesoft, the hours spent on product discovery depend on the project. On average, the discovery phase takes around 1 months. For small-scale projects, the discovery stage takes around a few weeks. Contact us to get an accurate estimate for your project.
What happens after the product discovery phase?
The next step after product discovery is product development where your tech team implements the vision you’ve defined during the discovery stage.
What are the key techniques for product discovery?
Most product discovery techniques are data-driven, allowing development teams to gather necessary input for further development and drift the project in the right direction.
Market research is an essential product discovery technique focused on competitive analysis, customer research, and industry trends. This technique is usually complemented by customer interviews, which is a useful exercise to gather context from potential users in real time.
Feature prioritization frameworks also play a key role during the discovery stage, helping teams identify must-have features for their MVPs.
Prototyping and prototype testing are among other product discovery techniques that allow companies to validate their product ideas and reduce the cost of development.
- 1. Intro callDuring a 30-minute meeting, our domain expert dives into your business and describes the steps for future collaboration.
- 2. Free discovery workshopTogether with you, our technical team defines the user flow, feature list, and project risks.
- 3. Project planningWe provide the implementation plan, timelines and estimations for your project.